Strategy Excellence for Entrepreneurs

Whether you’re a student trying to ace your next exam or an entrepreneur with a brilliant idea, having a game plan is essential to your success. In this course, students will learn how to produce meaningful Mission, Vision, and Values, and how to utilize these to map out an effective strategic plan. Students will form their own fictitious companies that will address a global challenge. They will practice leadership skills, creativity, and group decision-making, while building out their Business Model Canvas. They will learn how to think through market challenges to discern opportunities and develop value propositions. They will establish objectives and key results, identify challenges and find strategies for overcoming barriers. Students will learn how these skills are applicable in entrepreneurship and in their personal lives when they are setting out to achieve their goals.